INDUSTRY
STRATEGY CONSULTING
CLIENT
RANGER LABS
LOCATION
NAIROBI, KENYA
YEAR
2024
SERVICE
BRAND IDENTITY
Ranger Labs
about.
Ranger Labs Advisory was born with a bold mission to empower market-defining companies across Sub-Saharan Africa in technology, healthcare, energy, and climate. They stand as catalysts of progress – weaving innovation with sustainability to shape a future of transformative growth.
challenge.
They needed more than a logo. They needed a symbol – a mark that could embody ambition, clarity, and trust. Something minimal, yet profound, versatile, yet timeless. A visual anchor for their story of innovation and impact. To answer that call, I reached deep into my creative well, drawing on intuition and exploration to craft a design that seamlessly married their vision with a lasting result.
result.
Through thoughtful exploration, I created a clean and modern identity – minimalistic yet symbolic. A visual brand that balances professionalism with ambition, resonating across platforms and mediums. The client called it a perfect reflection of their mission – a foundation on which to build impact across Africa.
testimonial.
I’ve worked with Buzo since 2021 across multiple ventures, and he simply gets it, owns it, and brings the creative fire every time.
